Noni Juice was first discovered and used by man long before recorded history in Southeast Asia and the subcontinent, when ancient Indian scientists began examining their natural world to find plants good not only for food, but to treat disease and otherwise benefit their health. They developed a medical system of using plants and natural treatments to influence their health and called it Ayurveda, Sanskrit for "the science of life." A highly advanced system of natural medicine, Ayurveda is still practiced today.